Our Operations Manuals get results
Operations Manuals are critical to the success of any business, that’s why we tailor each Operations Manual to the needs of each client’s business. A comprehensive Operations Manual is the core document for a system built upon consistency and routine — like that of franchise businesses.
The Operations Manual serves a reference for answering standard procedural questions, and provides a means for rolling out improved procedures and new products. Strong compliance documents, like the Operations Manual, help to create brands that thrive and last.
After training and putting out fires,
it’s time to sell franchises
A strong Operations Manual can help:
Avoid LAWSUITS
All Franchisors are likely to be sued at one time or another and avoiding legal actions should be your first concern. Thriving businesses are damaged or destroyed by legal action. Legal fees to answer a lawsuit can cost upward of $150,000, run millions in damage awards, and cause irreversible injury to brand integrity. Although the Operations Manual cannot prevent lawsuits, thorough documentation can mitigate problems and shield the franchisor.
Remember: Disorganization can result in a lawsuit.
Improve PROFITABILITY
Protect and build your brand with consistency measures. Written procedures improve profitability. Successful franchise brands spend millions to ensure every meal/haircut/workout is consistent from location-to-location and visit-to-visit. Consistency fosters brand strength and customer satisfaction, which equals increases profitability at all levels.
Remember: Satisfied customers tell their friends. Dissatisfied customers tell everyone.
SELL MORE Franchises
Great business ideas attract Franchisees. Attractive, professional materials create impact that your company is detailed and standards are high. Profitability, organization and support seal the deal. Your Operations Manual is the core document of your business and functions as the basis for thorough and speedy training, and a go-to reference for Franchisees — freeing your time to sell more franchises.
Remember: Your goal is profit — a powerful Operations Manual can free your time for sales calls instead of answering questions.
Accelerate TRAINING
Standardized training increases performance system-wide. Documented standards and procedures speed up training. The Operations Manual is the basis for a standardized training program that spells out approved procedures, expectations and responsibilities for consistency, not chaos. Imagine your franchise with a training program that is thorough, requires fewer trainer-hours, and reduces gaps and errors.
Remember: Standardized and documented training SOPs ensure a consistent brand from employee-to-employee and location-to-location.
Maximize OPERATIONS
Be confident that your Franchisees and employees manage situations the way YOU intend. Consistency of experience and product is the foundation of customer satisfaction. This includes greeting, service, complaints, and emergencies. Spell out opening, midday and closing procedures as well as cleaning, prep, recovery, royalty, reporting practices. One dirty store or bad experience shades a customer’s opinion of the entire operation.
Remember: Consistent operations guard your brand!
Create & Manage DOCUMENTATION
At Special Ops, we create high-functioning Operations Manuals. We gather and shape information into a tool that reduces repetition, retraining and handholding for Franchisors. Change is inevitable and manuals must remain accurate to be valuable. A solid system for managing revisions keeps it current.
Remember: Current documentation keeps your business running smoothly – whether you are onsite or off.
Control COMPLIANCE & ACCOUNTABILITY
Operations Manuals are the backbone of creating an accountability and compliance system. Your Franchise Disclosure Document (FDD) emphasizes Franchisee accountability and compliance. Documenting your system in an Operations Manual spells out the details. The Operations Manual should be the primary tool to roll out change within your system.
Remember: If your manual is out of date, it can result in legal disputes.
